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ARCHETYPE CHAPTER 3: THE LEGEND CONTINUES

Ventura Archetype 3Ventura Cigar Company (VCC) announced today the addition of Chapter 3 to its Archetype Cigars story, with two new tobacco blends set to release in June at IPCPR 2019. These unique cigars, named Sacred Scales and Dawn of Destiny, are crafted by Cigar Master Ernesto Perez-Carrillo in his award-winning factory in the Dominican Republic. Perez-Carrillo and Michael Giannini, General Manager at Ventura Cigar, have a unique friendship which spans over the last 20 years, crossing paths at different points in their career journeys. Archetype Chapter 3 is a celebration that marks their 3rd cigar collaboration, and the beginning of a new phase in the Archetype story, and in their story as icons in the cigar industry. Attendees of IPCPR will be among the first to try the new Archetype Chapter 3 blends and bring them into their store’s inventory.

Inspired by the work of psychologist Dr. Carl Jung and mythographer Joseph Campbell, Archetype Cigars herald the Hero’s Journey, a common storytelling arc that has been shared across cultures, space and time.

Chapter 3’s Sacred Scales, marks the inflection point in this journey, beginning the hero’s return to the real world from the imaginary. This full-bodied, full-flavored cigar offers a rich, signature Ernesto Perez-Carrillo smoking experience, featuring a San Andres Maduro wrapper from Mexico, an Ecuadorian binder, and filler tobaccos from Nicaragua. Sacred Scales will be available in a 5 x 50 Robusto, 6 x 52 Toro, and 6 x 60 Gordo.

Dawn of Destiny represents the hero’s return to reality as it travels across the threshold of flavor. A medium-full-bodied blend, this Perez-Carrillo-crafted cigar features a smooth wrapper from Ecuador, which surrounds a binder and filler tobaccos from Nicaragua. Dawn of Destiny will be available in a 5 x 50 Robusto, 6 x 52 Toro, and 6 x 60 Gordo.

“Ernesto Perez-Carrillo is one-of-a-kind,” says Michael Giannini, General Manager for Ventura Cigars. “He and I go way back. We are champions of each other’s work in the cigar industry, and creative collaborators at points along the way. It made sense for us to team up and begin this new chapter of Archetype, forging a new path in its story, and celebrating a new phase in our careers. Ernesto’s a master crafter, as a creator of blends that treat the cigar smoker to an evolving flavor experience. Chapter 3 is going to be an exciting one for all of us- I just know it.”

The overarching Archetype experience ventures through the top-rated cigars Dreamstate, Sage Advice, Strange Passage, Initiation, and Axis Mundi. And in Fall 2018, the Archetype Mini-Series added a 3-cigar side quest with Crystals, Curses, and Cloaks.

For more information about Archetype Cigars, or any other cigars in the Ventura Cigar Company Portfolio, please visit venturacigar.com.

 

Drew Estate Releases Five Limited Edition Gift Sets and Boxes
Drew Estate Gift SetsDrew Estate announces the release of three gift sets, including Undercrown Maduro, Undercrown Shade, Tabak Especial Negra, and two limited boxes for Kentucky Fire Cured Swamp Thang and Kentucky Fire Cured Sweets. The Drew Estate Gift Sets and limited boxes will be displayed in Drew Estate’s Booth at the IPCPR Convention and Tradeshow, held June 29-July 2, 2019 in Las Vegas, Nevada.
The Undercrown Maduro and Shade, along with Tabak Especial gift sets each will include a branded lighter and cutter exclusive to the gift set. The Undercrown Maduro features a Mexican San Andres Maduro wrapper, Connecticut Stalk Cut and Sun Cured Habano binder, and Brazilian Mata Fina and Nicaraguan Habano filler leaves. The Undercrown Shade features an Ecuadorian Connecticut Shade wrapper over a Sumatra binder with Dominican and Nicaraguan filler leaves.

Tabak Especial Negra features a rich Maduro wrapper over Nicaraguan binder and filler leaves, perfect to pair with your cup of coffee.

The Kentucky Fire Cured Swamp Thang Toro and Kentucky Fire Cured Sweets Just a Friend limited boxes are presented in a crafted wood display box containing 10 cigars. The Kentucky Fire Cured Swamp Thang pairs the deliciously sweet candela wrapper with the smoky & tasty Kentucky Fire Cured tobaccos, creating an eerie mystery with a unique and powerful experience. Kentucky Fire Cured Sweets features Kentucky seed tobacco grown and fire cured in Hopkinsville, Kentucky, along with Nicaraguan fillers. The cigar is wrapped with a Mexican San Andres wrapper with a sweetened tip creating a mouth feel on the cigar that is like bacon maple goodness mixed with bourbon and barbecue.

From the Wynwood Safehouse, Jonathan Drew President and Founder of Drew Estate notes, “The introduction of these gift sets answers the call of our retailers throughout the years. These are perfect for any special occasion, gifts for your Mom and Pops, your boss, your neighbor, cousin Vinnie, your homeboy, all sorts of good and honest folk… plus the exclusive swag only available in these sets is dope.”

The following gift sets featuring a branded lighter and cutter are shipping in August:

  • Undercrown Maduro Toro Gift Set MSRP $47.99
  • Undercrown Shade Toro Gift Set MSRP $47.99
  • Tabak Especial Negra Toro Gift Set MSRP $47.99

The following wooden display limited boxes featuring 10 cigars are shipping in August:

  • Kentucky Fire Cured Swamp Thang Toro Limited Box MSRP $72.00
  • Kentucky Fire Cured Just a Friend Sweets Limited Box MSRP $72.00
  • Tabak Gift Set
  • Undercrown Gift Set
  • Undercrown Shade Gift Set
  • Tabak Gift Set
  • Kentucky Fire Cured
  • Swamp Thang

Debonaire House & Indian Motorcycle Announces the Indian Motorcycle Shade Worldwide Release
Indian Motorcycle Cigars ShadeDebonaire House & Indian Motorcycle® Announces the Indian Motorcycle® Shade, worldwide launch at the IPCPR 2019. Read our review HERE.
Re- introduced into the premium cigar market in 2015, Indian Motorcycle Cigars is a licensed product between Debonaire House & Indian Motorcycle / Polaris. The core line of Indian Motorcycle Cigars has been extended and packaged in a 20ct box boasting a lighter leather top than its counterparts.
•Indian Motorcycle® Shade Robusto – 5”x50
•Indian Motorcycle® Shade Toro – 6”x52
Philip S. Zanghi III, founder of Debonaire House, commented: “We are excited to announce that our first line extension of Indian Motorcycle Cigars Shade is going to be released for worldwide distribution at this year’s IPCPR 2019 booth 2449. This new cigar is very special to us and I think after the release in Canada, the rest of the world will really enjoy what we have
to offer. It’s a different blend than the core line of Indian Motorcycle Cigars that was specifically fitted to match this two year old aged Ecuadorian Shade Wrapper. It’s a true medium cigar that can be enjoyed any time of the day; and once again, thank you to everyone out there who supports us, I look forward to seeing you soon.” About Debonaire House: Debonaire House was founded in 2012 and is the culmination of over 25 years of premium tobacco experience. Debonaire House creates ultra premium cigars fit for traditional cigar idealism, but fashioned toward new, welcoming sophistication and enjoyment. Included in the Debonaire House portfolio of products is Indian Motorcycle® Cigars, a premium cigar produced under a licensing partnership between Debonaire House & Indian Motorcycle, as well as Debonaire Ultra Premium Cigars.
To learn more, please visit  / @indiancigars & @debonairecigars
About Indian Motorcycle®: Indian Motorcycle is America’s first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship.